Use case Creator Discovery

Find Creator Profiles Worth a Closer Look

Start your Instagram creator discovery with accounts you already know. Export their followers or following, review the profiles, and build a shortlist for potential collaborations.

01 Where to start

Start With a Relevant Instagram Account

You may already know a creator, brand, or community account that fits your subject. Its follower or following list can give you more profiles to investigate.

Explore a Creator's Following List

Review accounts a relevant creator follows. Look for profiles whose content connects with the topics or formats you have in mind.

Review a Brand or Community's Followers

Export an accessible follower list and check individual profiles for creators working in your area of interest. Expect a mix of personal, business, and creator accounts.

Bring Several Lists Into One Shortlist

Export one account at a time, combine the files in a spreadsheet, and remove duplicate user IDs before reviewing the candidates.

02 The workflow

Build Your Creator Shortlist

01

Choose a Starting Account

Pick an Instagram profile relevant to your project. Sign in to Instagram in Chrome, open FollowGrid, and enter the username or profile URL.

02

Export Followers or Following

Choose a list and an export limit. Download CSV or Excel-compatible .xlsx to continue in a spreadsheet, or JSON for your own data workflow.

03

Review the Creator's Content

Use the exported profile links to review topics, recent posts, content style, and any public collaboration information. Decide whether the profile fits your project.

04

Record Your Decision

Add notes and a review status to your spreadsheet. Keep a focused shortlist with a clear reason for including each creator.

03 Your shortlist

Keep the Details Behind
Each Decision

FollowGrid exports usernames, profile URLs, user IDs, verification status, avatar URLs, and row positions. Add your own review columns to turn that list into a working shortlist.

Details and explanations
Your Review ColumnWhat to Record
TopicThe subjects the creator covers
Content fitHow their work relates to your project
Reason to shortlistThe specific reason you want to review them further
Review statusTo review, shortlisted, or not a fit
Public contact referenceWhere the creator publishes collaboration instructions, if available

Shortlist example

Record Why a Creator Fits Your Project

For a home coffee equipment campaign, you might review a profile found in a relevant account’s following list. This fictional shortlist entry shows the manual notes you could add beside its exported username and profile URL.

Topic
Home espresso and beginner brewing tutorials.
Content fit
Step-by-step equipment demonstrations suit the campaign’s educational brief.
Reason to shortlist
Two reviewed videos explain setup and cleaning clearly; save their links for the team.
Review status
To review — check more recent work before making a decision.
Public contact reference
Not checked yet — review the creator’s bio for published collaboration instructions.

Use the exported User ID to keep your notes attached to the same account when you compare or update the shortlist.

04 FAQ

Creator Discovery FAQ

Does FollowGrid have a searchable influencer database?
No. FollowGrid exports the follower or following lists of Instagram accounts you choose. You use those lists as starting points for your own creator research.
Does every exported account belong to a creator?
No. Lists can include personal accounts, brands, creators, and other account types. Review the profiles to decide which ones belong on your shortlist.
Can I filter creators by location, niche, or engagement rate?
FollowGrid does not export those attributes or provide those filters. You can review profiles and add your own categories to a spreadsheet, but the exported file does not establish audience location or engagement performance.
Can I export creator email addresses?
No. FollowGrid exports account identifiers and profile links, not email addresses or phone numbers. Visit a creator's profile to check any contact information or collaboration instructions they have chosen to make public.

Build a Shortlist You Can Explain

Start with a relevant account, review the profiles, and keep the creators whose work fits your project.